o2o
- Overview
- Features
- Testimonials
Overview
o2o Click is AdoRoi's Keyword-level Call Tracking solution. o2o Click provides an extraordinary amount of ad campaign data that reveal the offline conversions (phone calls) generated as a result of the online ad campaigns. The collated data provides marketers with an incredibly detailed analysis of the performance of their marketing initiatives in real time. Combining this information with the online conversion data gives marketers a complete and undiluted picture of campaign performance (ROI).

Why is Call Tracking good for your advertising campaigns?
- Identify which keywords and campaigns result in phone calls
- Determine the duration of the call
- Record and Analyze phone calls for Ethnographic research
- Phone calls convert 2 times more than online ads
- Optimize ad campaigns based on call tracking insights
Features
- Real Time Call Tracking with Extension Numbers
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o2o Click provides local and toll free numbers with extensions that can help you track the phone calls that your ad campaigns are driving. O2o Click provides a unique phone number and extension for every session on your website.
- Keyword level tracking
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o2o Click helps marketers understand which keywords from their online ad campaigns resulted in phone calls. These are valuable clicks as the chances of converting the phone calls are more.
- Custom Call Routing
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Would you like to route calls from some customers to specific departments? Our custom call routing feature lets you customize the routing of your calls. Now, you get to decided who answers a call based on highly customized parameters.
- Call Recording
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Record and listen to your calls at your convenience. Better yet, let us listen to your calls and perform a detailed Ethnographic Analysis to get you insights that you never could have imagined having.
- Automated Lead Qualification
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Qualify your leads automatically based on highly customizable parameters.
- Web analytics integration
o2o Click integrates seamlessly with your favorite online analytics program. It saves your marketing team from having to learn to use a new interface from the scratch.
- Full call details reports exportable to spreadsheet
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In-depth information about your call data is only a click away. Downloading your call data to a spreadsheet program like Excel is a piece of cake.
- Access to local and national tracking numbers
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We have access to Indian local numbers for your business to show its local presence and to connect with the audience.
- White labeling/Reseller opportunities
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We offer the benefit of white labeling on a case-by-case basis. We also consider applications for reseller opportunities.
- Measuring call volume and quality by time of day, week and month
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Don't just measure your calls. Get usable insights and measure by parameters like the time of day, week, and month.
- Detailed reporting of calls, repeat callers, hang-ups
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Get a detailed report of your calls and understand your callers better.
- Tracking of repeat visitor inquiries and tracking
Companies value visitors who come back. Track repeat visitor inquiries and ensure that a high level of interaction and conversion.
Testimonials
Mr. Abraham Alapatt
Head, Brand & Corporate Communication
Future Generali India Life Insurance Co. Ltd
Future Generali recently deployed Adoroi's geo-spatial lead distribution and real time remote lead updating feature on a pilot project for real time lead allocation to our Sales Force as per their location. We are very pleased to state that the service met our expectations & we are convinced that it can be very useful to our business.
