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Why AdoRoi?
Information Collection
- Automatically generates media code for each product, media and ad copy combination in the campaign
- Automatically sends the list of media codes to the Ad Agency. The media code is used by the customers to responding through Unified Communications
- Automatically identifies the product, media and ad copy the customer has seen, using the cited media code
- Identifies the customer location by:
- Asking the customer to key in their zip code or city/area name
- Comparing the customer’s mobile number sequence with our database
- Comparing the customer’s telephone number’s area code with our database
- Obtaining the latitude/longitude through supported telecom providers
- Can automatically ask a configurable set of questions to the customer using pre-recorded voice or texting, in order to reduce repetitive work in the call center
Assignment
- Notifies the customer of applicable offers in that region
- Forwards this lead to the customer’s nearest sales outlet/person
- System assigns more leads to best performing Sales outlets/personnel
- System maintains a threshold, so that a single outlet/person does not get overloaded with too many leads
Tracking
- Provides threaded conversations between Customer and Sales via Unified Communications.
- Enables sales persons to flag any lead (as interested, not interested, escalated, converted, etc) via Unified Communications.
- Increases collaboration among Teams by offering centralized communication between team leader and the team.
Analysis & Reports
- Analyzes performance of Campaigns based on Regions, Media, Ad Copies and Agencies and Products
- Analyzes performance of Sales Outlets/Personnel by:
- Measuring activity
- Measuring number of converted customers
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The greatest challenge for any producer, trader or service provider is to sell his product or service.  Marketing is a mix of all those activities which make a consumer buy your product or service. With increasing competition, there is much more need to trim cost, so the job of a marketing manager becomes all the more difficult.He needs to justify his marketing spends. When designing a marketing budget the first thing that comes to mind is – how much can I earn by incurring the cost? I.e. the ROI or returns, which constitute the basic premise of the budget. The next is choice of media. Innovation and technology has provided innumerable media choices, the decision of choosing an ideal media also becomes complex in the absence of proper performance measurement tools. There is always a quest for innovative and efficient new tools that can enrich the customer engagement and provide more promising methods of converting leads into customers. This is where we come in... NetPrice Services Private Limited brings to you  , which merges the benefit of online and offline media and equips the marketer with a precise performance measuring tool. How is ADOROI different from other marketing solutions? IT-
AdoRoi is an on-demand solution that enables Automatic Sorting, Filtering & Distribution of Sales Leads to the mobile of the most efficient field executive in the neighborhood of the prospect, keeping the entire Distribution hierarchy in the loop. |
